{"title":"Produits à moins de 15$","description":"","products":[{"product_id":"maxi-wash-detox-shampoo","title":"Maxi.Wash - Detox Shampoo","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cdiv class=\"row mt-3\" data-mce-fragment=\"1\"\u003e\n\u003cdiv class=\"col product-headlinedescription\" data-mce-fragment=\"1\"\u003eDesigned to deliver a much-needed detox, \u003cstrong\u003eMAXI.WASH\u003c\/strong\u003e removes the build-up of unwanted products and chemicals from the hair. Our gentle detoxifying shampoo helps to purify for a clean, clear and refreshed scalp, and our soothing blend of essential oils brightens the hair while purifying and balancing the scalp. 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Perfect for dry, damaged, and fragile hair, and safe for colored hair, it is sulfate-free, paraben-free, and cruelty-free.\u003c\/p\u003e\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003eKEY BENEFITS\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cstrong\u003eAntioxidant-rich formula repairs and revitalizes hair\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eHydrates and softens hair\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eAnti-aging ingredients give hair a visibly rejuvenated appearance\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eProvides shine and luminosity\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eIdeal for dry, damaged, and fragile hair\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSuitable for colored hair\u003c\/strong\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cstrong\u003eSulfate-free, paraben-free, and cruelty-free\u003c\/strong\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cul\u003e\u003c\/ul\u003e","brand":"KEVIN MURPHY","offers":[{"title":"1L","offer_id":43088781475993,"sku":"KEV-YOU-AGA-RIN-REV-RÉP-ADO-1L","price":69.55,"currency_code":"CAD","in_stock":false},{"title":"250ml","offer_id":42845143138457,"sku":"KEV-YOU-AGA-RIN-REV-RÉP-ADO-250ML","price":29.99,"currency_code":"CAD","in_stock":false},{"title":"40ml","offer_id":43122961612953,"sku":"KEV-YOU-AGA-RIN-REV-RÉP-ADO-40ML","price":5.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Kevin.Murphy_Young.Again.Rinse_Revitalisant_1L.webp?v=1765465144"},{"product_id":"young-again-wash-shampoo","title":"Young.Again.Wash - Anti-Ageing, Restorative And Softening Shampoo","description":"\u003cp\u003eImmerse your hair in a fountain of youth with \u003cstrong\u003eYOUNG.AGAIN.WASH\u003c\/strong\u003e shampoo. 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Enriched with tamanu oil, monoi oil, arginine, and hydrolyzed keratin, this treatment works from within to strengthen, protect, and brighten the hair.\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1694\" data-start=\"1158\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1875\" data-start=\"1696\"\u003e• Deeply nourishes without weighing hair down\u003cbr data-end=\"1744\" data-start=\"1741\"\u003e • Detangles and smooths the hair fiber\u003cbr data-end=\"1785\" data-start=\"1782\"\u003e • Boosts shine and enhances blonde brightness\u003cbr data-end=\"1833\" data-start=\"1830\"\u003e • Strengthens hair and improves softness\u003c\/p\u003e\n\u003cp data-end=\"1959\" data-start=\"1877\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1959\" data-start=\"1877\"\u003eAn ideal treatment to maintain luminous, healthy blonde hair between salon visits.\u003c\/p\u003e\n\u003cp data-end=\"1959\" data-start=\"1877\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"2017\" data-start=\"1961\"\u003e* Suitable for blonde, highlighted, white, or gray hair.\u003c\/p\u003e","brand":"JOICO","offers":[{"title":"1L","offer_id":45548827279513,"sku":"JOI-BLO-LIF-REV-RAV-1L","price":50.99,"currency_code":"CAD","in_stock":true},{"title":"250ml","offer_id":42845289873561,"sku":"JOI-BLO-LIF-REV-RAV-250ML","price":22.99,"currency_code":"CAD","in_stock":true},{"title":"50ml","offer_id":42845289906329,"sku":"DISC-JOI-BLO-LIF-REV-RAV-50ML","price":7.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Joico_Blonde-life-revitalisant-ravivant_250ml.webp?v=1765466426"},{"product_id":"blonde-life-shampooing-ravivant-blonde-life-brightening-shampoo","title":"BLONDE LIFE - BRIGHTENING SHAMPOO","description":"\u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-end=\"1511\" data-start=\"1122\"\u003e\u003cstrong\u003eThe Blonde Life brightening shampoo by Joico\u003c\/strong\u003e gently cleanses while illuminating blonde, highlighted, or gray hair. 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Infused with tamanu oil, monoi oil, and SmartRelease™ Technology, this shampoo nourishes, smooths, and strengthens hair with every wash.\u003c\/p\u003e\n\u003cp data-end=\"1511\" data-start=\"1122\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1714\" data-start=\"1513\"\u003e• Gently cleanses without stripping color\u003cbr data-end=\"1557\" data-start=\"1554\"\u003e • Enhances brightness, shine, and blonde vibrancy\u003cbr data-end=\"1609\" data-start=\"1606\"\u003e • Hydrates, smooths, and fortifies the hair fiber\u003cbr data-end=\"1661\" data-start=\"1658\"\u003e • Leaves hair soft, silky, and visibly more radiant\u003c\/p\u003e\n\u003cp data-end=\"1714\" data-start=\"1513\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1799\" data-start=\"1716\"\u003eAn ideal daily care for maintaining luminous, healthy-looking blonde or light hair.\u003c\/p\u003e\n\u003cp data-end=\"1799\" data-start=\"1716\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1857\" data-start=\"1801\"\u003e* Suitable for blonde, highlighted, white, or gray hair.\u003c\/p\u003e","brand":"JOICO","offers":[{"title":"1L","offer_id":45488466329753,"sku":"JOI-BLO-LIF-SHA-RAV-1L","price":50.99,"currency_code":"CAD","in_stock":true},{"title":"300ml","offer_id":42845291970713,"sku":"JOI-BLO-LIF-SHA-RAV-300ML","price":22.99,"currency_code":"CAD","in_stock":true},{"title":"50ml","offer_id":42915849175193,"sku":"JOI-BLO-LIF-SHA-RAV-50ML","price":8.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/joico-shampoing-ravivant-blonde-life-1000-ml-425152.png?v=1774476448"},{"product_id":"color-butter-traitement-de-depot-de-couleur-color-butter-color-depositing-treatment","title":"COLOR BUTTER - COLOR DEPOSITING TREATMENT","description":"\u003cp data-end=\"983\" data-start=\"661\"\u003e\u003cstrong\u003eJoico's Color Butter color-depositing treatment\u003c\/strong\u003e instantly restores intensity, shine, and vitality to colored or bleached hair, while providing deep conditioning. Its creamy formula deposits vibrant pigments, revives dull tones, and leaves hair soft, supple, and radiant.\u003c\/p\u003e\n\u003cp data-end=\"983\" data-start=\"661\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"1263\" data-start=\"985\"\u003e • Revives color and restores intensity in minutes\u003cbr data-end=\"1057\" data-start=\"1054\"\u003e • Nourishes and softens hair thanks to its rich and creamy texture\u003cbr data-end=\"1133\" data-start=\"1130\"\u003e • Uniform pigment deposition without weighing down the fiber\u003cbr data-end=\"1191\" data-start=\"1188\"\u003e • Ideal for prolonging salon results between coloring sessions\u003c\/p\u003e\n\u003cp data-end=\"1263\" data-start=\"985\"\u003e\u003c\/p\u003e\n\u003cp data-end=\"1420\" data-start=\"1265\"\u003e An ideal treatment to maintain color while improving softness and shine.\u003c\/p\u003e\n\u003cp data-end=\"1420\" data-start=\"1265\"\u003e\u003cbr data-end=\"1354\" data-start=\"1351\"\u003e * Suitable for colored, bleached, dry or sensitized hair.\u003c\/p\u003e","brand":"JOICO","offers":[{"title":"20ml \/ Blue","offer_id":42845293478041,"sku":"DISC-JOI-COL-BUT-TRA-DÉP-COU-BLEU-20ML","price":0.99,"currency_code":"CAD","in_stock":true},{"title":"20ml \/ Green","offer_id":42845293805721,"sku":"DISC-JOI-COL-BUT-TRA-DÉP-COU-VERT-20ML","price":0.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Joico_Color-Butter-traitement-de-depot-de-couleur_20ml_1.webp?v=1765466565"},{"product_id":"defy-damage-masque-protecteur-defy-damage-protective-masque","title":"DEFY DAMAGE - PROTECTIVE MASQUE","description":"\u003cp data-end=\"1031\" data-start=\"672\"\u003e\u003cstrong\u003eJoico's Defy Damage Protective Mask\u003c\/strong\u003e intensely repairs hair while protecting it from thermal, chemical, and environmental damage. 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Its luxurious formula helps preserve essential hair bonds and protects against the damaging effects of daily stressors such as heat, pollution, and chemical treatments. This shampoo delivers a powerful blend of keratin, rosehip oil, and arginine to protect, strengthen, and repair the hair fiber with every use.\u003c\/p\u003e\n\u003cp data-end=\"478\" data-start=\"39\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"719\" data-start=\"480\"\u003e• Effectively cleanses without stripping or weakening the hair\u003cbr data-end=\"545\" data-start=\"542\"\u003e • Helps maintain color vibrancy and prolong treatment results\u003cbr data-end=\"609\" data-start=\"606\"\u003e • Shields hair from thermal and environmental damage\u003cbr data-end=\"664\" data-start=\"661\"\u003e • Leaves hair softer, stronger, and visibly healthier\u003c\/p\u003e\n\u003cp data-end=\"719\" data-start=\"480\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"824\" data-start=\"721\"\u003eAn ideal daily care product to fortify sensitized hair while restoring shine, softness, and resilience.\u003c\/p\u003e\n\u003cp data-end=\"824\" data-start=\"721\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-is-only-node=\"\" data-is-last-node=\"\" data-end=\"897\" data-start=\"826\"\u003e* Suitable for color-treated, sensitized, or chemically processed hair.\u003c\/p\u003e","brand":"JOICO","offers":[{"title":"1L","offer_id":45548666683545,"sku":"JOI-DEF-DAM-SHA-PRO-1L","price":55.99,"currency_code":"CAD","in_stock":true},{"title":"300ml","offer_id":42845297836185,"sku":"JOI-DEF-DAM-SHA-PRO-300ML","price":24.99,"currency_code":"CAD","in_stock":true},{"title":"50ml","offer_id":44455502151833,"sku":"JOI-DEF-DAM-SHA-PRO-50ML","price":8.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/defy-damage-shampooing-protecteur-shampoings-revitalisantsshampoos-conditioners-joico-1l.webp?v=1765466672"},{"product_id":"defy-damage-soin-protecteur-defy-damage-protective-shield","title":"DEFY DAMAGE - PROTECTIVE SHIELD","description":"\u003cp data-start=\"1449\" data-end=\"1781\"\u003e\u003cstrong\u003eThe Defy Damage Protective Shield from Joico\u003c\/strong\u003e instantly strengthens the hair while guarding it against thermal, chemical, and environmental damage. 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Ideal for finishing a style, controlling frizz, and ensuring long-lasting hold, even in humid conditions.\u003c\/p\u003e\n\u003cp data-end=\"557\" data-start=\"228\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"742\" data-start=\"559\"\u003e• Quick drying and immediate strong hold\u003cbr data-end=\"603\" data-start=\"600\"\u003e• Durable control with a natural finish\u003cbr data-end=\"648\" data-start=\"645\"\u003e• Resists humidity and reduces frizz\u003cbr data-end=\"697\" data-start=\"694\"\u003e• Fixes without glue and without visible residue\u003c\/p\u003e\n\u003cp data-end=\"742\" data-start=\"559\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"865\" data-start=\"744\"\u003eThe ideal hairspray for a professional finish, impeccable hold and a style that stays in place all day.\u003c\/p\u003e\n\u003cp data-end=\"865\" data-start=\"744\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"902\" data-start=\"867\"\u003e* Suitable for all hair types.\u003c\/p\u003e","brand":"JOICO","offers":[{"title":"300ml","offer_id":42845305274521,"sku":"JOI-POW-SPR-FIX-FIN-SÉC-RAP-300ML","price":24.99,"currency_code":"CAD","in_stock":true},{"title":"50ml","offer_id":44455490289817,"sku":"JOI-POW-SPR-FIX-FIN-SÉC-RAP-50ML","price":11.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Joico_Power-Spray_Fixatif-de-finition-a-sechage-rapide_niveau-8_300ml.webp?v=1765466917"},{"product_id":"traitement-hydratant-moisturizing-treatment","title":"MOISTURIZING TREATMENT","description":"\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-end=\"1405\" data-start=\"1044\"\u003e\u003cstrong data-end=\"1191\" data-start=\"1044\"\u003eLoma’s Moisturizing Treatment \u003c\/strong\u003eis an intensive hydrating care designed to restore the natural moisture balance of dry, coarse, or stressed hair.\u003cstrong data-end=\"1191\" data-start=\"1044\"\u003e\u0026nbsp;\u003c\/strong\u003eInfused with organic aloe vera and nourishing botanical oils, it deeply replenishes moisture, smooths the texture, and enhances softness and shine. Its gluten- and soy-free formula is gentle on sensitive scalps.\u003c\/p\u003e\n\u003cp data-end=\"1405\" data-start=\"1044\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1591\" data-start=\"1407\"\u003e• Deeply hydrates without weighing hair down\u003cbr data-end=\"1454\" data-start=\"1451\"\u003e• Softens rough or dry hair texture\u003cbr data-end=\"1492\" data-start=\"1489\"\u003e• Enhances natural shine and manageability\u003cbr data-end=\"1537\" data-start=\"1534\"\u003e• Safe for color-treated and chemically processed hair\u003c\/p\u003e\n\u003cp data-end=\"1690\" data-start=\"1593\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1690\" data-start=\"1593\"\u003eA calming and nourishing treatment perfect for maintaining healthy moisture levels day after day.\u003c\/p\u003e\n\u003cp data-end=\"1769\" data-start=\"1692\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1769\" data-start=\"1692\"\u003e* Suitable for all hair types, especially dry, thick, or hard-to-manage hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e","brand":"LOMA","offers":[{"title":"1L","offer_id":42845308518553,"sku":"LOM-TRA-HYD-1L","price":40.99,"currency_code":"CAD","in_stock":true},{"title":"355ml","offer_id":42845308485785,"sku":"LOM-TRA-HYD-355ML","price":20.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":42845308453017,"sku":"LOM-TRA-HYD-88ML","price":8.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Traitement-hydratant_1L.webp?v=1765466943"},{"product_id":"shampooing-nourrissant-nourishing-shampoo","title":"NOURISHING SHAMPOO","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-end=\"1394\" data-start=\"974\"\u003e\u003cstrong data-end=\"1115\" data-start=\"974\"\u003eLoma’s Nourishing Shampoo \u003c\/strong\u003eis a rich, restorative cleanser designed to strengthen and revitalize dry, damaged, or chemically treated hair.\u003cstrong data-end=\"1115\" data-start=\"974\"\u003e\u0026nbsp;\u003c\/strong\u003eInfused with organic aloe vera, nourishing botanical oils (avocado and grape seed), and natural extracts, it gently cleanses while improving the health and appearance of the hair. Its sulfate-, gluten-, and soy-free formula is safe for sensitive scalps and color-treated hair.\u003c\/p\u003e\n\u003cp data-end=\"1394\" data-start=\"974\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1572\" data-start=\"1396\"\u003e• Gently cleanses without stripping natural moisture\u003cbr data-end=\"1451\" data-start=\"1448\"\u003e• Nourishes and strengthens weakened hair\u003cbr data-end=\"1495\" data-start=\"1492\"\u003e• Boosts shine and improves manageability\u003cbr data-end=\"1539\" data-start=\"1536\"\u003e• Helps reduce breakage and frizz\u003c\/p\u003e\n\u003cp data-end=\"1647\" data-start=\"1574\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1647\" data-start=\"1574\"\u003eThe perfect everyday shampoo for restoring softness, strength, and shine.\u003c\/p\u003e\n\u003cp data-end=\"1711\" data-start=\"1649\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1711\" data-start=\"1649\"\u003e* Ideal for dry, thick, brittle, or chemically processed hair.\u003c\/p\u003e","brand":"LOMA","offers":[{"title":"1L","offer_id":42845308911769,"sku":"LOM-SHA-NOU-1L","price":40.99,"currency_code":"CAD","in_stock":true},{"title":"355ml","offer_id":42845308879001,"sku":"LOM-SHA-NOU-355ML","price":20.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":42845308846233,"sku":"LOM-SHA-NOU-88ML","price":8.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Shampooing-nourissant_1L.webp?v=1765466978"},{"product_id":"revitalisant-nourrissant-nourishing-conditioner","title":"NOURISHING CONDITIONER","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-start=\"1041\" data-end=\"1431\" data-mce-fragment=\"1\"\u003e\u003cstrong data-start=\"1041\" data-end=\"1183\" data-mce-fragment=\"1\"\u003eLoma’s Nourishing Conditioner \u003c\/strong\u003eis a rich, reparative treatment designed to strengthen and hydrate dry, damaged, or chemically treated hair.\u0026nbsp;Formulated with organic aloe vera, avocado oil, grape seed oil, and botanical extracts, it deeply nourishes the hair, leaving it soft, shiny, and more manageable. Its sulfate-, gluten-, and soy-free formula is gentle enough for sensitive scalps.\u003c\/p\u003e\n\u003cp data-start=\"1041\" data-end=\"1431\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1433\" data-end=\"1630\" data-mce-fragment=\"1\"\u003e• Deeply nourishes and repairs fragile hair\u003cbr data-start=\"1476\" data-end=\"1479\" data-mce-fragment=\"1\"\u003e• Helps restore hair damaged by heat or chemical processes\u003cbr data-start=\"1537\" data-end=\"1540\" data-mce-fragment=\"1\"\u003e• Smooths the cuticle and controls frizz\u003cbr data-start=\"1580\" data-end=\"1583\" data-mce-fragment=\"1\"\u003e• Leaves hair soft, shiny, and easy to detangle\u003c\/p\u003e\n\u003cp data-start=\"1632\" data-end=\"1706\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1632\" data-end=\"1706\" data-mce-fragment=\"1\"\u003eA daily conditioning essential for improving hair strength and resilience.\u003c\/p\u003e\n\u003cp data-start=\"1708\" data-end=\"1770\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1708\" data-end=\"1770\" data-mce-fragment=\"1\"\u003e* Ideal for dry, brittle, thick, or chemically processed hair.\u003c\/p\u003e","brand":"LOMA","offers":[{"title":"1L","offer_id":42845309010073,"sku":"LOM-REV-NOU-1L","price":45.99,"currency_code":"CAD","in_stock":true},{"title":"355ml","offer_id":42845308977305,"sku":"LOM-REV-NOU-355ML","price":23.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":42845308944537,"sku":"LOM-REV-NOU-88ML","price":8.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Revitalisant-nourissant_1L.webp?v=1765467010"},{"product_id":"shampooing-violet-violet-shampoo","title":"VIOLET SHAMPOO","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-end=\"1358\" data-start=\"982\"\u003e\u003cstrong data-end=\"1122\" data-start=\"982\"\u003eLoma’s Violet Shampoo \u003c\/strong\u003eis a toning cleanser formulated to neutralize unwanted yellow and brassy tones in blonde, gray, or lightened hair. Infused with violet pigments and organic aloe vera, it brightens hair color, enhances shine, and leaves hair soft and manageable. Its gentle formula is sulfate-, gluten-, and soy-free—perfect for sensitive or chemically treated hair.\u003c\/p\u003e\n\u003cp data-end=\"1358\" data-start=\"982\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1550\" data-start=\"1360\"\u003e• Tones down yellow and brassy hues\u003cbr data-end=\"1398\" data-start=\"1395\"\u003e• Boosts brightness in blonde, gray, or highlighted hair\u003cbr data-end=\"1457\" data-start=\"1454\"\u003e• Safe and gentle for color-treated hair\u003cbr data-end=\"1500\" data-start=\"1497\"\u003e• Hydrates and protects without weighing hair down\u003c\/p\u003e\n\u003cp data-end=\"1620\" data-start=\"1552\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1620\" data-start=\"1552\"\u003eA salon-quality toning shampoo for cool blondes and radiant silvers.\u003c\/p\u003e\n\u003cp data-end=\"1672\" data-start=\"1622\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1672\" data-start=\"1622\"\u003e* Suitable for blonde, gray, white, or bleached hair.\u003c\/p\u003e","brand":"LOMA","offers":[{"title":"1L","offer_id":42845312516249,"sku":"LOM-SHA-VIO-1L","price":40.99,"currency_code":"CAD","in_stock":true},{"title":"355ml","offer_id":42845312483481,"sku":"LOM-SHA-VIO-355ML","price":20.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":42845312450713,"sku":"LOM-SHA-VIO-88ML","price":8.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Shampooing-violet_1L.webp?v=1765467099"},{"product_id":"revitalisant-violet-violet-conditioner","title":"VIOLET CONDITIONER","description":"\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-start=\"1004\" data-end=\"1411\" data-mce-fragment=\"1\"\u003e\u003cstrong data-start=\"1004\" data-end=\"1156\" data-mce-fragment=\"1\"\u003eLoma’s Violet Conditioner \u003c\/strong\u003eis the perfect pairing to the Violet Shampoo, extending its brass-neutralizing effects on blonde, gray, or lightened hair.\u0026nbsp;Infused with violet pigments, organic aloe vera, and nourishing plant oils, it hydrates and softens the hair while boosting color vibrancy and shine. The lightweight, sulfate-, gluten-, and soy-free formula is safe for daily use and color-treated hair.\u003c\/p\u003e\n\u003cp data-start=\"1004\" data-end=\"1411\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1413\" data-end=\"1603\" data-mce-fragment=\"1\"\u003e• Enhances and maintains toning results\u003cbr data-start=\"1452\" data-end=\"1455\" data-mce-fragment=\"1\"\u003e• Deeply hydrates and detangles without heaviness\u003cbr data-start=\"1504\" data-end=\"1507\" data-mce-fragment=\"1\"\u003e• Leaves hair soft, shiny, and cool-toned\u003cbr data-start=\"1548\" data-end=\"1551\" data-mce-fragment=\"1\"\u003e• Gentle formula ideal for chemically processed hair\u003c\/p\u003e\n\u003cp data-start=\"1605\" data-end=\"1702\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1605\" data-end=\"1702\" data-mce-fragment=\"1\"\u003eA toning conditioner that cares for blonde and silver hair while delivering softness and control.\u003c\/p\u003e\n\u003cp data-start=\"1704\" data-end=\"1754\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1704\" data-end=\"1754\" data-mce-fragment=\"1\"\u003e* Ideal for blonde, gray, white, or bleached hair.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e","brand":"LOMA","offers":[{"title":"1L","offer_id":42845312614553,"sku":"LOM-REV-VIO-1L","price":45.99,"currency_code":"CAD","in_stock":true},{"title":"355ml","offer_id":42845312581785,"sku":"LOM-REV-VIO-355ML","price":23.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":42845312549017,"sku":"LOM-REV-VIO-88ML","price":8.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Revitalisant-violet_1L.webp?v=1765467133"},{"product_id":"deep-revitalisant-en-profondeur-deep-conditioner","title":"DEEP - CONDITIONER","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-start=\"1073\" data-end=\"1484\" data-mce-fragment=\"1\"\u003e\u003cstrong data-start=\"1073\" data-end=\"1206\" data-mce-fragment=\"1\"\u003eLoma’s Deep Conditioner \u003c\/strong\u003eis an intensive treatment formulated to repair and restore extremely dry, damaged, or overprocessed hair.\u003cstrong data-start=\"1073\" data-end=\"1206\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/strong\u003eInfused with organic aloe vera, plant proteins, and nourishing oils, it penetrates deeply to strengthen the hair fiber, improve elasticity, and deliver exceptional softness. Its sulfate-, gluten-, and soy-free formula makes it safe for weekly use or post-chemical treatments.\u003c\/p\u003e\n\u003cp data-start=\"1073\" data-end=\"1484\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1486\" data-end=\"1693\" data-mce-fragment=\"1\"\u003e• Intensely repairs damaged and fragile hair\u003cbr data-start=\"1530\" data-end=\"1533\" data-mce-fragment=\"1\"\u003e• Adds softness, flexibility, and shine\u003cbr data-start=\"1572\" data-end=\"1575\" data-mce-fragment=\"1\"\u003e• Strengthens the hair structure and reduces breakage\u003cbr data-start=\"1628\" data-end=\"1631\" data-mce-fragment=\"1\"\u003e• Ideal after coloring, bleaching, or straightening treatments\u003c\/p\u003e\n\u003cp data-start=\"1695\" data-end=\"1786\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1695\" data-end=\"1786\" data-mce-fragment=\"1\"\u003eA deeply restorative conditioner that revives tired hair and restores its natural vitality.\u003c\/p\u003e\n\u003cp data-start=\"1788\" data-end=\"1865\" data-mce-fragment=\"1\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-start=\"1788\" data-end=\"1865\" data-mce-fragment=\"1\"\u003e* Best suited for dry, brittle, chemically treated, or severely damaged hair.\u003c\/p\u003e","brand":"LOMA","offers":[{"title":"1L","offer_id":42845313007769,"sku":"LOM-DEE-REV-PRO-1L","price":43.99,"currency_code":"CAD","in_stock":true},{"title":"237ml","offer_id":42845312975001,"sku":"LOM-DEE-REV-PRO-237ML","price":21.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":42845312942233,"sku":"LOM-DEE-REV-PRO-88ML","price":8.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Deep-Revitalisant-en-profondeur_1L.webp?v=1765467167"},{"product_id":"creme-curvy-curvy-creme","title":"CURVY CRÈME","description":"\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-end=\"405\" data-start=\"0\"\u003e\u003cstrong\u003eLoma Curvy Curl Cream\u003c\/strong\u003e is a curl-activating styling cream that defines and shapes without stiffness. Its medium, flexible hold enhances natural waves, controls frizz, and leaves a low-shine finish. Enriched with a marine complex, strengthening creatine, and polyquaternium-46 for long-lasting shape memory, it also helps preserve color vibrancy. Perfect for controlled styling when air-drying or diffusing.\u003c\/p\u003e\n\u003cp data-end=\"405\" data-start=\"0\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"592\" data-start=\"407\"\u003e• Activates curls\/waves and adds definition \u0026amp; control\u003cbr data-end=\"463\" data-start=\"460\"\u003e • Flexible, brushable hold with low shine\u003cbr data-end=\"507\" data-start=\"504\"\u003e • Helps tame frizz and preserve color\u003cbr data-end=\"547\" data-start=\"544\"\u003e • Versatile: also suitable for non-curly hair\u003c\/p\u003e\n\u003cp data-end=\"592\" data-start=\"407\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"683\" data-start=\"594\"\u003eIdeal for sculpting without crunch and keeping curls soft, defined, and luminous all day.\u003c\/p\u003e\n\u003cp data-end=\"683\" data-start=\"594\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"743\" data-start=\"685\"\u003e* Suitable for fine to thick hair, straight to wavy\/curly.\u003c\/p\u003e","brand":"LOMA","offers":[{"title":"237ml","offer_id":42845316645017,"sku":"LOM-CRÈ-BOU-CUR-237ML","price":20.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":43399252508825,"sku":"LOM-CRÈ-BOU-CUR-88ML","price":8.99,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Creme-bouclante-curvy_237ml.webp?v=1765467321"},{"product_id":"creme-lissante-smoothing-cream","title":"SMOOTHING CREAM","description":"\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\n\u003carticle data-turn=\"assistant\" data-scroll-anchor=\"true\" data-testid=\"conversation-turn-16\" data-turn-id=\"8904822d-d417-4cef-9df8-df596cfdf488\" dir=\"auto\" class=\"text-token-text-primary w-full focus:outline-none scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"text-base my-auto mx-auto pb-10 [--thread-content-margin:--spacing(4)] @[37rem]:[--thread-content-margin:--spacing(6)] @[72rem]:[--thread-content-margin:--spacing(16)] px-(--thread-content-margin)\"\u003e\n\u003cdiv class=\"[--thread-content-max-width:32rem] @[34rem]:[--thread-content-max-width:40rem] @[64rem]:[--thread-content-max-width:48rem] mx-auto max-w-(--thread-content-max-width) flex-1 group\/turn-messages focus-visible:outline-hidden relative flex w-full min-w-0 flex-col agent-turn\" tabindex=\"-1\"\u003e\n\u003cdiv class=\"flex max-w-full flex-col grow\"\u003e\n\u003cdiv data-message-model-slug=\"gpt-5-thinking\" class=\"min-h-8 text-message relative flex w-full flex-col items-end gap-2 text-start break-words whitespace-normal [.text-message+\u0026amp;]:mt-5\" dir=\"auto\" data-message-id=\"61a0f32e-51bb-4528-9ac2-05a1e57b62bc\" data-message-author-role=\"assistant\"\u003e\n\u003cdiv class=\"flex w-full flex-col gap-1 empty:hidden first:pt-[3px]\"\u003e\n\u003cdiv class=\"markdown prose dark:prose-invert w-full break-words dark markdown-new-styling\"\u003e\n\u003cp data-end=\"333\" data-start=\"0\"\u003e\u003cstrong data-end=\"24\" data-start=\"0\"\u003eLoma Smoothing Crème\u003c\/strong\u003e is a lightweight styling cream that instantly smooths the hair fiber, controls frizz for up to 3 days, and delivers high shine without weighing hair down. Its aloe-based formula is enriched with strengthening creatine and castor oil to nourish and soften, while smoothing agents help preserve color vibrancy.\u003c\/p\u003e\n\u003cp data-end=\"333\" data-start=\"0\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"608\" data-start=\"335\"\u003e• Instant smoothing \u0026amp; long-lasting frizz control (up to 3 days)\u003cbr data-end=\"401\" data-start=\"398\"\u003e • Light hold, high shine, soft touch, no crunch\u003cbr data-end=\"451\" data-start=\"448\"\u003e • Helps shield against humidity \u0026amp; preserve color\u0026nbsp;\u003cbr data-end=\"522\" data-start=\"519\"\u003e • Versatile: smooth blowouts, flat-iron styles, polished finishing \/ day-two touch-ups\u003c\/p\u003e\n\u003cp data-end=\"608\" data-start=\"335\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"772\" data-start=\"610\"\u003eIdeal for sleek, disciplined, silky hair with a long-lasting, polished finish. For blowout prep, it performs even better with heat and provides UV protection aid.\u003c\/p\u003e\n\u003cp data-end=\"772\" data-start=\"610\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"831\" data-start=\"774\"\u003e* Suitable for all hair types, especially fine to normal.\u0026nbsp;\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"LOMA","offers":[{"title":"237ml","offer_id":42845316677785,"sku":"LOM-CRÈ-LIS-237ML","price":20.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":43399266828441,"sku":"LOM-CRÈ-LIS-88ML","price":8.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Creme-lissante_237ml.webp?v=1765467346"},{"product_id":"revitalisant-hydratant-hydrating-conditioner","title":"HYDRATING - CONDITIONER","description":"\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-end=\"1438\" data-start=\"1036\"\u003e\u003cstrong data-end=\"1068\" data-start=\"1036\"\u003eAlcôve Hydrating conditioner\u003c\/strong\u003e delivers deep moisture and daily care for dry, dull, or chemically treated hair. Enriched with botanical protection complex, it combines plant-based extracts and antioxidants to nourish, soften, and protect the hair fiber. This lightweight formula detangles effortlessly without weighing hair down, leaving it shiny, manageable, and full of life.\u003c\/p\u003e\n\u003cp data-end=\"1438\" data-start=\"1036\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1625\" data-start=\"1440\"\u003e• Provides intense hydration without heaviness\u003cbr data-end=\"1489\" data-start=\"1486\"\u003e • Detangles gently and improves manageability\u003cbr data-end=\"1537\" data-start=\"1534\"\u003e • Restores softness and elasticity\u003cbr data-end=\"1574\" data-start=\"1571\"\u003e • Protects against environmental stress and frizz\u003c\/p\u003e\n\u003cp data-end=\"1625\" data-start=\"1440\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1701\" data-start=\"1627\"\u003eAn everyday essential for maintaining healthy, hydrated, and radiant hair.\u003c\/p\u003e\n\u003cp data-end=\"1701\" data-start=\"1627\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"1761\" data-start=\"1703\"\u003e* Ideal for dry, coarse, color-treated, or processed hair.\u003c\/p\u003e","brand":"ALCOVE","offers":[{"title":"950ml","offer_id":42845317431449,"sku":"ALC-HYD-REV-950ML","price":34.99,"currency_code":"CAD","in_stock":true},{"title":"300ml","offer_id":42845317398681,"sku":"ALC-HYD-REV-300ML","price":15.99,"currency_code":"CAD","in_stock":true},{"title":"60ml","offer_id":43091805405337,"sku":"ALC-HYD-REV-60ML","price":6.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Alcove_Revitalisant-hydratant_950ml.webp?v=1765467522"},{"product_id":"shampooing-hydratant-hydrating-shampoo","title":"HYDRATING - SHAMPOO","description":"\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-end=\"1613\" data-start=\"1175\"\u003e\u003cstrong data-end=\"1203\" data-start=\"1175\"\u003eAlcôve Hydrating shampoo\u003c\/strong\u003e is specially designed to gently cleanse while restoring moisture to dry, dull, or chemically treated hair. 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Perfect at the roots and through the lengths for full, long-lasting blowouts.\u003c\/p\u003e\n\u003cp data-end=\"333\" data-start=\"0\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"542\" data-start=\"335\"\u003e• Immediate volume \u0026amp; fullness; thicker, fuller-looking hair\u003cbr data-end=\"397\" data-start=\"394\"\u003e • Medium–firm hold, quick-drying, soft, touchable feel\u003cbr data-end=\"454\" data-start=\"451\"\u003e • Humidity control; clean, natural finish\u003cbr data-end=\"498\" data-start=\"495\"\u003e • Versatile: roots \u0026amp; lengths, blowouts, sets\u003c\/p\u003e\n\u003cp data-end=\"542\" data-start=\"335\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"610\" data-start=\"544\"\u003eIdeal for airy, structured styles that last from morning to night.\u003c\/p\u003e\n\u003cp data-end=\"610\" data-start=\"544\"\u003e\u0026nbsp;\u003c\/p\u003e\n\u003cp data-end=\"681\" data-start=\"612\"\u003e* Suitable for all hair types, from fine to thick, straight to curly.\u003c\/p\u003e","brand":"LOMA","offers":[{"title":"237ml","offer_id":42882784493721,"sku":"LOM-SOL-VOL-MAX-237ML","price":20.99,"currency_code":"CAD","in_stock":true},{"title":"88ml","offer_id":43399263813785,"sku":"LOM-SOL-VOL-MAX-88ML","price":8.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0595\/0878\/5305\/files\/Loma_Solution-volumisante-maximale_237ml.webp?v=1765471964"},{"product_id":"creme-apaisante-anti-frisottis-calming-cream-anti-frizz","title":"CALMING CREAM \u0026 ANTI-FRIZZ","description":"\u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e\n\u003cp data-end=\"438\" data-start=\"0\"\u003e\u003cstrong\u003eLoma Calming \u0026amp; Anti-Frizz Cream\u003c\/strong\u003e is a leave-in styling cream that provides lightweight hydration, smooths frizz, and adds control with flexible hold and a natural finish, without weighing hair down or feeling sticky. 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